First came the coronavirus. Then came the cancellations: weddings, business trips, anniversary celebrations, athletic tournaments, religious holidays, proms, graduations and funerals were all nixed as states clamped down on large gatherings amid the surge of infections. Brides and 2020 graduates watched the pandemic crush their big days. Dry cleaners and tailors nationwide saw their livelihoods decimated.
"It almost killed off the whole business," Richard Incollingo, sighed over the phone. His tailoring shop in Salem, New Hampshire — a studio he jokingly compares to "living in my parents' basement" — took its biggest hit to date in 35 years of business. "There were no proms this year. No bridesmaids. No men in tuxedos. All that, gone. You know what I mean?" He paused. "These little shops like mine depend on that."
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